Barcelona Snow Show

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What: Organization of a ski and snowboard stage of the FIS World Cup in the modality Big Air.

When: 2010

For Whom: Seven (own event)

Objetives: Design and develop an event in Barcelona to show the world the city’s capacity to organise events related to winter sports. To set up in the Olympic Stadium a “mega ramp” with artificial snow for Big Air competitions and in parallel, create a big commercial area with the participation of the brands industry, ski resorts and public entities, at the beginning of the snow season.

Results: With its 30.000 spectators, the event set the attendees record for a snow show in Spain and generate more than 4 millions euros in media impact.