LKXA Extreme Barcelona
What: Concept, design and organisation of this international urban and extreme sports festival in Barcelona.
When: 2008 – 2009 – 2010 – 2011 - 2014 - 2015
For Whom: Seven (own event)
Objetives: Create an annual event to become a European reference in action sports through the offer of a multiple trend disciplines. Developing a competitions programme with the participation of national and international riders in a first class venue. Offering a broad panel of participative activities for youth and family.
Results: Since its first edition, this event has been very popular with more than 30.000 people attending every year. With a great media impact, the festival has progressively built a consolidated sponsorship programme that has attracted brands from both the FMCG industry as well as the action sports sector.