BLOG.
Some more details of each of the projects we’ve taken part in. A little bit of our business environment. Ideas, thoughts, opinions…
Orange optimizes its sponsorship of the MMO in its virtual version
Orange optimizes its sponsorship of the MMO in its virtual version The digital transformation of event sponsorships during COVID-19: Orange Spain launches an online tennis quiz in its sponsorship activation of the Mutua Madrid Open Virtual PRO. How to activate...
THE BIG EVENTS AFTER COVID-19
THE BIG EVENTS AFTER COVID-19 The major events sector was the first to visualize the approaching of the crisis, and the first to take drastic measures, such as suspensions or cancellations, as the Covid-19 tsunami approached. Undoubtedly the most sensible, because the...
Automotive and eSports are joining through Audi and OrigenBcn
It is the first time that a sports club and a company from the automotive sector have collaborated in Spain.More than 404,000 impressions achieved in digital media define the collaboration as a success. Last Sunday, June 23rd, the brands Origin BCN and Audi made a...
Hot Wheels, official World RX of Catalunya partner
Hot Wheels was one of the most relevant partners of the FIA World RX of Catalunya 2019, which was hold at the Circuit de Barcelona-Catalunya on 27th & 28th April.The brand was involved in a specific activation, the Hot Wheels RX Stars Race, as well as some...
SevenMila and RFRSH join forces in a new project: Origen BCN
The sports marketing and eSports agency of Barcelona, SevenMila, and the leading Danish company in Europe in the eSports sector, RFRSH, have reached an agreement to create Origen BCN. From now on, the League of Legends team of KIYF eSports, a club owned by...
What’s coming in 2019?
A new year has just started and as every person does, we have also made our New Year’s resolutions list for 2019. It is not only a wish list, it is what we will be working on in 2019 and some projects we would like to bring to light. SevenMila as itself will celebrate...
Barcelona Games World, the gaming & eSports top fair in the country
Some days ago we attended the third edition of the Barcelona Games World, one of the most important gaming and eSports fairs of the country. Since 2016 SevenMila has been participating in the fair and year after year increasing our participation. 2018 Barcelona Games...
The Hybrid Marketing Concept® in practice with Orange
In the year's strategy we elaborated for Orange Spain in its eSports sponsorship plan, we wanted to include an online campaign. During some days prior to Madrid Games Week, one of the most popular and top gaming events in Spain, the team that is working for Orange in...
Our Content Creators
Some years ago we started to work with influencers and youtubers for our own events to create exclusive content, digital activations, etc. In that way we have worked with some youtubers for the imaginExtreme Barcelona, the action sports festival that has been...
An eco-friendly provisioning spot in the Cursa de la Mercè
From some years ahead the Barcelona City Hall is betting for an eco-friendly provisioning spot on their own running events in the city. That means that all the running races which are property of the City Hall have to be as much as respective to the environment as...